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D/Demise
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Visual memory aid for Demise

Demise

Death; the end or failure of something

noun
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Imagine This

Beth is at her friend’s pet mice’s funeral. She says with a horrible accent, "The death of the pet mice leads to demise of your friend’s liveliness."

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Sounds Like

dih-MIZE

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Looks Like

De-ice

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Remember This

Many years ago, during a snowy morning, a plane crash in Washington, D.C. caused many deaths because the plane was not properly de-iced.

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Other Forms

demisesnoun
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Connect With

De- (prefix meaning down or away); often signals a negative or opposite action. Related words: decrease, decay, decline, decompose, deform, deceit, defeat.

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Note

Demise is a formal term for death or the end of something (such as a company or project). Do not confuse with de-ice (to remove ice) or with decease (an older or legal-style word for death).

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Study Deeper

Examples
  • The sudden demise of the aging monarch shocked the nation.
  • The startup faced its demise after the investor pulled out.
Synonyms
deathdeceasepassingenddownfall
Antonyms
birthcontinuationsurvival
Etymology

From Old French demise, from Latin demissus 'let down, sent away', past participle of demittere. The sense 'death' developed in legal contexts (transfer of property upon death).

Mnemonic

De- means down; imagine pushing something down until it ends—demise is the end.