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L/Lucrative
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Visual memory aid for Lucrative

Lucrative

Producing wealth; financially rewarding; yielding a great deal of profit.

adjective
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Imagine This

Lu's creativeness in designing art and craft products led her to own a very profitable business.

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Sounds Like

LOO-kruh-tiv

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Looks Like

Looks like: lucre + -ative (hinting at money).

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Remember This

Root 'lucr-' comes from Latin lucrum meaning profit; lucrative describes something money-making.

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Other Forms

lucrativelyadverb
lucrativenessnoun
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Connect With

Profitable, remunerative, money-making, advantageous

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Note

Often used before nouns like contract, deal, or opportunity. Do not confuse with luxurious or lucre; focus on the sense of profit or financial gain.

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Study Deeper

Examples
  • The company signed a lucrative contract with a major retailer.
  • Her lucrative side business allowed her to quit her day job.
Synonyms
profitablegainfulremunerativemoney-makingfruitful
Antonyms
unprofitableloss-makingunremunerative
Etymology

From Latin lucrativus, from lucrum meaning profit.

Mnemonic

LUCRE + -ATIVE: money-making. Think of lucre (money) and the suffix -ative indicating a quality that creates profit.